INTRODUCTION Email Marketing is made up of two words email and marketing. Marketing means promoting products and services to the people whether online such as using social media, giving reviews on a product/service in the form of published post, start blogging, guest blogging, email marketing, affiliate marketing, creating an e-commerce website, etc whereas on the other hand TV Advertisement, Posting banners on roadside, flyovers, creating pamphlets, holding a contest, sending Seasonal cards, organizing workshops, etc comes in the category of offline marketing. An email is a tool by which we send a message to other people whether it is important or not. And now comes to our topic which is Email Marketing. Marketing or promoting the products and services by using this email tool is what we called as email marketing. Companies use email marketing to send messages to their customers. Companies send messages regarding changes, updates regarding their products/services, mai...
what is digital marketing and how does it work? digital marketing is divided into 8 main components such as Affiliate marketing, website designing, content marketing, social media marketing, ppc & sem marketing, email marketing, inbound marketing. I have explained the basic concept of each of them in limited words.