Many people in our country confused about digital marketing and affiliate marketing. I also became confused when I was first introduced with online marketing or digital marketing.No worries!! I will explain to you the basic difference between these two fields. Digital Marketing is a wider concept whereas Affiliate Marketing is a narrow concept, actually, digital marketing includes affiliate marketing. Digital marketing includes various types of marketing to promote or advertise the products through digital technology such as affiliate marketing, creating a website or app or e-commerce website, content marketing, Social media marketing, Email marketing, and much more. On the other hand affiliate marketing is a way in which you post advertisement links on your website or app and when someone purchases something from that link, you earn a certain percentage of commission from the total amount of sales done through you.
what is digital marketing and how does it work? digital marketing is divided into 8 main components such as Affiliate marketing, website designing, content marketing, social media marketing, ppc & sem marketing, email marketing, inbound marketing. I have explained the basic concept of each of them in limited words.